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11.29.2007 - 1:43:00 PM -
UFC 80: Rapid Fire airs on PPV
MMA Junkie revealed that UFC 80: Rapid Fire would be broadcast on PPV rather than SpikeTV as some of the other European based fight cards have been. This strikes me as odd that after UFC 72 they would be willing to broadcast a european show live in the afternoon. The UFC has said publicly that having UFC 72 on live on PPV was a mistake and the numbers weren't as good as expected. So why would they do it again? Why would they risk low numbers when that ultimately equals less $$$ in the bank. To top it off they have UFC 81 scheduled for PPV 2 weeks later. Most people are going to have to choose one or the other and that largest factor of the choice may not be the fight card but the fight time. Anyway, to wit:
Jan. 19's UFC 80 event that takes place in Newcastle, England, will be shown on pay-per-view - not on free television as a Spike TV broadcast.
MMAjunkie.com was told of the UFC's broadcast plans by a representative from one of the nation's biggest cable companies, who said a Zuffa LLC representative contacted the company about the pay-per-view broadcast.
Zuffa, the UFC's parent company, was initially concerned about the cable company's ability to broadcast two major events - UFC 80 and a Roy Jones Jr. vs. Felix Trinidad boxing match - via pay-per-view on the same day. The Jones-Trinidad fight takes place at Madison Square Garden in New York.
Although the cable-company representative says that UFC 80 will likely be shown (via tape delay) in its normal pay-per-view broadcast slot at 10 p.m. ET/7 p.m. PT, the UFC says that it'll be a live pay-per-view event. The event starts at 3 p.m. ET (8 p.m. GT) in Newcastle.
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